Eye Precise

Maybelline New York

Master Precise launched in Australia and NZ March 2012 and for launch we built this app  for testing and assessment for interested folk, providing the space to create, play and experiment with a truly innovative product.

After months of painstaking adjustments the result was so incredibly accurate and realistic – all delivered on bespoke crafted illustrations of Spokesmodel Ruby Rose by Sarah Hankinson.

Flash free – Tablet friendly, great results from all media and a successful launch by the numbers.

It’s really a special piece of work.


Creative / Design / Production


Beautiful digital.
208 Roden St, West Melbourne, 3003, Australia. [ MAP ]   Call us: +613 8644 2663   
Email us: talk@abitlikethis.com

We are a Digital Creative Agency. We do things others won’t. We are bold thinkers, who do. We’re especially gifted at Art Direction, Creative Technology, Design, and Production of all things digital - things like Advertising, eDM’s, websites, problem solving, platform & application development (digital solutions to new problems). We can make anything for any purpose, using things like servers, CSS, flash, words, pictures and film. We are a team of real skilled people who prefer to lead from the front, to approach problem solving with a “what could we do attitude.”

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